Meet Maurice - my Brooklyn denim guy - proudly bearing the first pair of jeans he designed. He's the soft spoken owner of the Williamsburg Garment Company with bold Brooklyn-sized ambitions. Blue jeans are as American as apple pie - from the raw denim to the finished garment. And Maurice wants his to be 100% Made in USA from design to finish. Good thing for me - and us! - they're Made in Brooklyn too. In fact, I'll be picking up mine in Williamsburg in a couple of days.
Making a product - from design to manufacture - is a creative process. And featuring the art of someone like Craig Anthony Miller (CAM) on the package makes that more apparent. The bar of chocolate or bottle of rum itself becomes more valuable as a work of art - one that people may be willing to pay a premium for. The art and artist are appreciated by the maker and, indirectly, all their customers.
This week many Italian-Americans celebrate the Feast of Saint Joseph with zeppole. Even if you're not, it's an opportunity to savor zeppole Brooklyn style from your local pastry shop. I got deez beauts Made In Brooklyn at People's Bakery in Gravesend.
I do private tours, but this one was a little more personal. You see, Howard "The Rock" grew up in my neighborhood during the Great Depression and this Made in BENSONHURST Tour was for his 85th birthday. As a proud Bensonhurstian, it was an honor to give him and his family a very special time together. Lucky for me Howard felt like he was back home again - otherwise he might have decked me. ;) Here we are noshing on pastries at old school neighborhood favorite Savarese, established 1918.
Noble Plateware was a regular on Made in Brooklyn Tours. Another victim of Brooklyn's roller coaster real estate ride, the business I watched expand over the last few years was forced to leave DUMBO. But Wynne Noble didn't leave Brooklyn. Now in the shadow of the Gowanus expressway rather than the Manhattan Bridge's she's determined to continue to grow her business. In fact, she's so busy she's looking for help. That's the (Brooklyn) spirit!
Happy Holidays everyone! This time of year you can see Brooklyn from space. 'Cause when Brooklynites decorate they may just get it - you guessed it - Made in Brooklyn. Lou Nasti at Mechanical Displays in East Flatbush sends his regards.
Many Brooklynites aspiring to start a business can trace their roots to other countries. It's back in the "Old Country" where they may draw inspiration and support. In fact, I formed Made in Brooklyn Tours after my own voyage of discovery to Sicily where I have family. A local trade, indigenous materials or ingredients there may be Brooklyn-ized here - and become a way to uniquely differentiate a skincare product line for example back home in the USA.
Seriously, Reion. Not chocolate tours. Made in Brooklyn Tours!